Managing an e-commerce store is fundamentally different from managing a personal blog. There’s a lot more to keep an eye on, including email marketing, secure payments, delivery, and speed optimization. Luckily, we’ve put together a list of the best apps from Shopify to help you manage your web store and add new features.

Shopify is packed with powerful apps to help you generate revenue from your store. Because of this, many merchants rely on this platform for their e-commerce activities. So, let’s get started with the ten best Shopify tools for your business in 2021.

1. Seguno

Seguno is a great way to implement online marketing and turn your new customers into repeat customers. With Seguno you can send welcome emails to new subscribers.

This service also generates thank you emails and builds trust with your customers. This comes in handy in the long run to make sure buyers remember your brand.

Features

  • Send quick greetings and thank you emails via an automated system
  • Help turn new customers into loyal customers
  • Uses dynamic recommendations to help an abandoned stroller
  • Generates a unique discount code

What makes it appropriate

An online store can increase a visitor’s trust with a simple welcome email. Seguno is suitable for those who don’t want to annoy buyers with a copy sold in a long format and just want to thank them for the purchase.

Price

Seguno is free to use for up to 250 subscribers.

2. Enable SEO

The SEO plug-in is one of the best Shopify apps for SEO
Include SEO tracking of your web shop and make sure your SEO is intact. Once installed, the app will automatically detect all aspects of your shop’s SEO – including keywords, speed, blog content, broken links, and other SEO issues – so you don’t have to check individual pages. This is one of the best Shopify search engine optimization apps out there.

Features

  • Sends email alerts whenever there is an SEO problem
  • Gives free instructions, including code snippets for fixing the SEO
  • Checks and improves SEO to gain organic traffic

What makes it appropriate

Social media marketing is a great way to attract visitors to your website. However, search engines can help you get more stable traffic that’s easier to convert. Activating SEO is great for those who want to manage SEO without a lot of extra work.

Price

You can run a simple SEO scan for free. To unlock more features, you have to buy the premium version for $ 20 per month from the official website.

3. Oberlo

Oberlo is my favorite among the best Shopify apps. It is a dropshipping service that allows the user to find popular products online and start selling immediately.

Features

Find trending products to dropship from worldwide suppliers
Ship directly from supplier to customer without any interference
Track all orders in a few easy clicks

What makes it a good fit?

This app is perfect for those who want to set up a dropshipping model instead of an inventory model. You can easily track the shipments by integrating Oberlo.

Price

You can use Oberlo for your new eCommerce store for free. However, as your store grows, you’ll need a premium plan starting at $29.90 per month to get all the important features.

4. Smile

Another great way to generate more sales is through referral marketing. You can use Smile to motivate your audience for more purchases by spreading the word about your web store.

Features

  • Design a points, referral, or VIP-based loyalty program to encourage more sales
  • Check the results easily through Smile analytics

What makes it a good fit?

Smile is a good choice for online stores that want to run a loyalty program. A user-friendly backend helps Smile stand out among some of the best Shopify apps.

Price

Smile is a freemium app, meaning you can get started with a free version. Check out the premium plan for more advanced features.

5. Kit

Kit is a great social media marketing app that helps you create and manage successful campaigns.

Features

  • AI helps search the targeted traffic for your store
  • Run Facebook and Instagram ads via the easy Messenger interface

What makes it a good fit?

I’d recommend this as one of the best Shopify apps for social marketing. You can use it to run successful business campaigns while you are asleep.

Price

This Shopify app is available for free.

6. Return Magic

No matter what you do, you’re going to have customers who want to return products. In fact, the average return rate for eCommerce is about 30%, so it might even be a lot of people.

Return Magic helps you simplify the returns process by letting you automate cash and gift card refunds, offer exchanges, automatically generate and print return labels, and create automation rules to personalize the returns experience for your shoppers.

Features

  • Create your own branded returns portal
  • Offer cash refunds to the original payment method, gift cards, or exchanges
  • Set up automatic rules to control how returns work

What makes it a good fit?

You’re going to have returns, so you might as well use something to create a better experience. Plus, Return Magic can help you turn more of your returns into gift cards, rather than cash refunds. That means you’ll still get the shopper’s money, even if you lose a little to the returns process.

Price

Return Magic offers a 30-day free trial. After that, plans start at $10 per month and go up based on your return volume.

7. Printful

Printful is a printing service you can use to run an online boutique for customized creations with minimal investment. Every time you get an order, Printful will create and send it on your behalf.

Features

  • Sell custom t-shirts, posters, mugs, and other products
  • No need to set up an inventory

What makes it a good fit?

Printful is a great way to offer a variety of items without having to interfere in the production process. You can quickly offer new items for sale, and you won’t need to deal with holding any inventory because Printful makes everything on-demand.

Price

You can install this app right away without any payment. However, there will be a fee with every new order on your Printful account.

8. Referral Candy

Customers who love your products are much more likely to refer them to a friend. If you’re not taking advantage of a referral program, you could be losing some nice sales. Referral Candy is a perfect Shopify app for creating custom referral programs for your online store.

Features

  • Offers a clean dashboard for monetizing referrals
  • Automatic reward delivery to make the referral process easier

What makes it a good fit?

If you don’t want to lose sales by ignoring word-of-mouth referrals, Referral Candy is the best Shopify app to invest in.

Price

You can start using this app with a 30-day free trial. Regular plans start from $49 per month.

9. PushOwl

Another place where you are missing out on sales is abandoned carts. Over the last few years, there has been a noticeable increase in cart abandonment. Using web push notifications, you can entice those customers to return to your web store and buy the products they’ve already considered.

Features

  • It sends tailored campaigns and reminders for abandoned carts
  • Updates you with back-in-stock notifications for boosting sales
  • Sends review notifications once the product is shipped

What makes it a good fit?

PushOwl is a powerful app for reminding your customers about abandoned products, sending back-in-stock notifications, and overall generating more sales.

Price

PushOwl lets you get started for free for up to 500 impressions. After that, paid plans start at $19 per month.

10. Form Builder

Form Builder helps you create unique forms for your Shopify store. The easy-to-fill forms will allow your visitors to reach out to you, place custom orders, donate money, or drop feedback.

Features

  • One-click install to start building your form immediately
  • Set up a beautiful form with no coding skills

What makes it a good fit?

With the help of Form Builder, you can get more leads and provide your customers with a personalized shopping experience. Also, a nicely designed form will bring more eyes to your products.

Price

Form Builder offers a workable free plan, as well as a $10 per month Pro plan with more features.

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